Vitamin C is one of the few nutrients that earns its place at the centre of almost any routine. It contributes to normal immune function, to normal collagen formation for the normal function of skin, bones and cartilage, to the protection of cells from oxidative stress, and to the reduction of tiredness and fatigue — and it increases iron absorption. We can't make it ourselves and we can't store much, so getting it in — and getting it in well — matters.
The absorption question. Standard ascorbic acid works, but it has a ceiling: past a certain point the gut is saturated and the excess is passed out, which is why very high doses often give diminishing returns. Liposomal delivery takes a different route — each portion of Vitamin C is wrapped in microscopic lipid spheres that help carry the nutrient through digestion. We use PureWay-C®, a studied liposomal form, at a meaningful 700mg per capsule — a functional dose, not a token gesture.
Clean by design. A small amount of rice flour keeps the liposomal C from clumping, and a trace of bamboo-stem extract brings naturally occurring silica. Nothing artificial, nothing unnecessary — made the way everything here is made: meaningful doses, high absorption, always rooted in nature.
Take one to two capsules daily, with food. Do not exceed the recommended dose unless directed by your healthcare practitioner.
Per capsule: PureWay-C® Liposomal Vitamin C — 700mg — 586.3% NRV
Ingredients: PureWay-C® Liposomal Vitamin C (700mg), Hydroxypropyl Methylcellulose Capsule (120mg), Rice Flour (Oryza sativa) (50mg, a natural addition to prevent Liposomal C from clumping), Silica from Bamboo Stem Extract (Bambusa vulgaris) (3.75mg).
60 capsules. Suitable for vegans. No artificial binders, fillers or additives.
What does liposomal actually mean?
The Vitamin C is encapsulated in microscopic lipid — fat — spheres. That protective layer helps it through the digestive system, so more of it is absorbed into the cells and it's retained longer. It's a delivery method rather than a different vitamin.
Is it better than ordinary Vitamin C?
It's better absorbed, which isn't quite the same as stronger. Ascorbic acid works perfectly well; the issue is how much you actually take up, particularly at higher doses. Liposomal delivery is a way round that ceiling.
Why 700mg rather than 1000mg?
Because absorption matters more than the number on the front. A well-absorbed 700mg does more than a poorly absorbed 1000mg. We'd rather be straight about that than compete on labels.
Should I take it with anything?
It pairs naturally with iron — Vitamin C increases iron absorption, so the two together make the iron work harder. A good many people take it alongside the Immune Complex through winter, too.
One capsule or two?
One daily is a considered dose for most people. Two through winter, or when you feel you need more. Whatever suits you.
Why is there rice flour in it?
Liposomal C clumps without something to keep it loose. Rice flour is the simplest natural way to do it — 50mg, and nothing artificial.
Is it suitable for vegans?
Yes. Plant-based capsule, no artificial binders, fillers or additives.
Food supplements should not be used as a substitute for a varied, balanced diet and a healthy lifestyle. Store in a cool, dry place, out of the reach of young children.
Vitamin C is one of the few nutrients that earns its place at the centre of almost any routine. It contributes to normal immune function, to normal collagen formation for the normal function of skin, bones and cartilage, to the protection of cells from oxidative stress, and to the reduction of tiredness and fatigue — and it increases iron absorption. We can't make it ourselves and we can't store much, so getting it in — and getting it in well — matters.
The absorption question. Standard ascorbic acid works, but it has a ceiling: past a certain point the gut is saturated and the excess is passed out, which is why very high doses often give diminishing returns. Liposomal delivery takes a different route — each portion of Vitamin C is wrapped in microscopic lipid spheres that help carry the nutrient through digestion. We use PureWay-C®, a studied liposomal form, at a meaningful 700mg per capsule — a functional dose, not a token gesture.
Clean by design. A small amount of rice flour keeps the liposomal C from clumping, and a trace of bamboo-stem extract brings naturally occurring silica. Nothing artificial, nothing unnecessary — made the way everything here is made: meaningful doses, high absorption, always rooted in nature.
Take one to two capsules daily, with food. Do not exceed the recommended dose unless directed by your healthcare practitioner.
Per capsule: PureWay-C® Liposomal Vitamin C — 700mg — 586.3% NRV
Ingredients: PureWay-C® Liposomal Vitamin C (700mg), Hydroxypropyl Methylcellulose Capsule (120mg), Rice Flour (Oryza sativa) (50mg, a natural addition to prevent Liposomal C from clumping), Silica from Bamboo Stem Extract (Bambusa vulgaris) (3.75mg).
60 capsules. Suitable for vegans. No artificial binders, fillers or additives.
What does liposomal actually mean?
The Vitamin C is encapsulated in microscopic lipid — fat — spheres. That protective layer helps it through the digestive system, so more of it is absorbed into the cells and it's retained longer. It's a delivery method rather than a different vitamin.
Is it better than ordinary Vitamin C?
It's better absorbed, which isn't quite the same as stronger. Ascorbic acid works perfectly well; the issue is how much you actually take up, particularly at higher doses. Liposomal delivery is a way round that ceiling.
Why 700mg rather than 1000mg?
Because absorption matters more than the number on the front. A well-absorbed 700mg does more than a poorly absorbed 1000mg. We'd rather be straight about that than compete on labels.
Should I take it with anything?
It pairs naturally with iron — Vitamin C increases iron absorption, so the two together make the iron work harder. A good many people take it alongside the Immune Complex through winter, too.
One capsule or two?
One daily is a considered dose for most people. Two through winter, or when you feel you need more. Whatever suits you.
Why is there rice flour in it?
Liposomal C clumps without something to keep it loose. Rice flour is the simplest natural way to do it — 50mg, and nothing artificial.
Is it suitable for vegans?
Yes. Plant-based capsule, no artificial binders, fillers or additives.
Food supplements should not be used as a substitute for a varied, balanced diet and a healthy lifestyle. Store in a cool, dry place, out of the reach of young children.
Apothecary 27 · Ask the Apothecary
A few questions about what you're focused on and how you like to live. In a couple of minutes we'll share where we'd start — the same considered advice you'd get across our counter.
A general guide to our range, not medical or individual health advice. If you're pregnant, breastfeeding, taking medication or under care for a condition, speak to your GP or pharmacist before starting a supplement.
Your Recommendation
These suggestions come from your own answers and are a starting point, not a prescription or a promise of results. Food supplements support a balanced diet and lifestyle rather than replacing one. For anything you're unsure about, book a consultation, ask us in store, or check with your GP or pharmacist.
